Skip to main content
ConsentMark
Free Scan

Precedent corpus / DPC (Ireland)

Apple Distribution International Limited

DPC (Ireland) case IN-20-39-1, decided . No monetary penalty.

ContextAppeal status not checked

We have not checked whether this decision was appealed. This is not a statement that no appeal exists.

No ConsentMark grade rests on this decision. It is published here because it is relevant enforcement, not because it bears on what a browser does before consent.

What the regulator decided

Apple retained a hashed version of a complainant's email address after processing an Article 17 erasure request and did not inform the data subject of the retention, the legal basis or the recipients of the data, breaching the transparency obligations in Article 13(1)(c) and 13(1)(d) GDPR; the retention itself was lawful under Article 6(1)(f) but the non-disclosure was not.

ConsentMark interpretation

Operator-readable note on how this case shapes the ConsentMark scanner narrative. Not a legal opinion; cites the primary source.

Reprimand under Article 58(2)(b) GDPR; no administrative fine. Cite when a service hashes an email or identifier post-erasure for suppression-list purposes and does not surface the retention in its privacy notice - the hashing does not exempt the controller from Article 13 transparency.

Verification trail

Checked against the primary source on 27th May 2026. Next review 27th November 2026.

Cite this case
BibTeX
@misc{consentmark-precedent-dpc-in-20-39-1,
  author       = {{ConsentMark}},
  year         = {2024},
  title        = {DPC (Ireland) IN-20-39-1 - Apple Distribution International Limited},
  howpublished = {\url{https://www.consentmark.com/precedent/dpc-in-20-39-1}},
  note         = {ConsentMark methodology v7.8.1}
}
APA
ConsentMark. (2024, March 7). DPC (Ireland) IN-20-39-1 - Apple Distribution International Limited. Methodology v7.8.1. https://www.consentmark.com/precedent/dpc-in-20-39-1
Markdown
[DPC (Ireland) IN-20-39-1 - Apple Distribution International Limited - ConsentMark](https://www.consentmark.com/precedent/dpc-in-20-39-1)
Plain text
DPC (Ireland) IN-20-39-1 - Apple Distribution International Limited - ConsentMark, 2024-03-07, methodology v7.8.1, https://www.consentmark.com/precedent/dpc-in-20-39-1