Overview
Free session replay and heatmap tool from Microsoft. Captures user clicks, scrolls, and page interactions. Provides session recordings, heatmaps, and insights dashboard. Integrates with Google Analytics for combined analysis.
Detection capabilities
- Signature count
- 1
- Detection methods
- network
- Property types
- hostnamepathname
Performance impact
Performance Impact
- Script size
- 40 KB
- Requests per page
- 1
Common mistakes
- 1Assuming Clarity's free tier means no personal data processing occurs — session recordings capture visible page content
- 2Not configuring content masking for sensitive page elements visible during session replay
- 3Not reviewing Microsoft's data use terms to understand how aggregated Clarity data may be utilised
Compliance considerations
Records user sessions and generates heatmaps. Microsoft states Clarity does not sample or store personal data by default, but session recordings do capture page content and user interactions. Masking controls are available for sensitive content. The free pricing model means Microsoft may use aggregated data — review the terms of service carefully.
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