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C
AnalyticsMedium complexity

Chartbeat

by chartbeat

All product names, logos, and trademarks are the property of their respective owners. Their inclusion here is for identification purposes only and does not imply endorsement by Obscurity Ltd.

Sets cookies
Yes
Cross-site tracking
No
Consent required
Analytics

Personal data collection depends on the tag's configuration and the fields sent in each request.

Cookies
_cb_chartbeat2

Overview

Real-time content-analytics platform used heavily by publishers and newsrooms. Measures concurrent reader engagement, scroll depth and recirculation patterns. Pings the ping.chartbeat.net endpoint every 15 seconds during active sessions.

Detection capabilities

Signature count
2
Detection methods
network
Property types
hostname

Performance impact

Performance Impact

Script size
25 KB
Requests per page
4

Common mistakes

  • 1Firing Chartbeat pings before analytics consent
  • 2Exempting Chartbeat from consent gating in the CMP because it's a "newsroom tool" - the registry records it as an analytics-category tracker setting the _cb and _chartbeat2 cookies

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