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AnalyticsMedium complexity

Parse.ly

by parsely

All product names, logos, and trademarks are the property of their respective owners. Their inclusion here is for identification purposes only and does not imply endorsement by Obscurity Ltd.

Sets cookies
Yes
Sends PII
No
Cross-site tracking
No
Consent required
Analytics
Cookies
_parsely_session_parsely_visitor

Overview

Editorial-focused content analytics platform owned by Automattic. Measures article engagement, scroll depth, and conversion attribution for publishers. Reports surface in newsroom dashboards alongside CMS workflow tools.

Detection capabilities

Signature count
1
Detection methods
network
Property types
hostname

Performance impact

Performance Impact

Script size
30 KB
Requests per page
3

Common mistakes

  • 1Firing Parse.ly tracker before analytics consent
  • 2Assuming Parse.ly is exempt because it powers editorial dashboards

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